adidas Love Unites

adidas believes in giving creators the agency to tell their own stories authentically. For the 2019 Pride Pack, we wanted to tell a story inspired by the watershed moment of the Stonewall Riots of 1969, commemorating its 50th anniversary.

We collaborated with an amazing director and a diverse cast of LGBTQAI+ voices to share their stories in a video and photoshoot. Proceeds from sales supported The Trevor Project, a youth suicide prevention and crisis intervention organization.